When you're writing this section of the operations plan, start by explaining what you've done "to date" to get the business operational, followed by an explanation of what still needs to be done.
Let's look at the following example for a local pizza business objective: Sales department operational objective: To increase delivery sales by 30%, by targeting 3 of Massachusetts's largest counties.
After you create your objectives, you have to think strategically on how you're going to meet them.
In order to create an efficient operational objective, think SMART: Different departments will have different operational objectives.
However, each department objective should help the company reach the main objective.