Pet Business Plan

This business plan leads the way by renewing our vision and strategic focus of adding value to our target market segments—the small business and high-end home office users in our local market.It also provides a step-by-step plan for improving our sales, gross margin, and profitability.We make sure that our clients have what they need to run their businesses at peak performance levels, with maximum efficiency and reliability.

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Smart business people who aren't computer hobbyists need to find quality vendors of reliable hardware, software, service, and support and they need to use these quality vendors as they use their other professional service suppliers—as trusted allies. It serves its clients as a trusted ally, providing them with the loyalty of a business partner and the economics of an outside vendor.

There are six part owners, including four investors and two past employees.

The largest of these (in percent of ownership) are Frank Dudley, our attorney, and Paul Karots, our public relations consultant.

We will not be able to compete in any effective way with the chains using boxes or products as appliances.

We need to offer a real alliance that feels personal.

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