Research Strategy Paper Gen 200

Nearly seven out of ten (68%) hiring managers say millennials have skills prior generations do not, and more than eight out of ten (82%) hiring managers feel that millennials are technologically adept.

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The survey found that freelancing appeals to the vast majority of millennials.

79% of millennials say they would “consider quitting their regular job and working for themselves” in the future.

This shift is making it faster and easier for businesses to hire for the skills they need, when they need them, while freeing professionals from set time and place work.

Freelancers are expected to earn more than $900 million in 2014 via Elance and o Desk.

With more and more people online, content strategists need to consider key distinctions and similarities among multiple generations in order to produce highly shareable content.

Each generation has unique expectations, values, and experiences that influence its consumers’ behaviors, and offering your audience content that reflects its shared interests is a powerful way to connect and inspire action.Elance-o Desk is headquartered in Mountain View, California, with offices in San Francisco, California, and Oslo, Norway.About Millennial Branding Millennial Branding is a Gen Y research and management consulting firm based in New York, NY.Millennial Branding helps companies understand the emerging millennial employee by providing research, training, and advisory services.As representatives of millennials and advisers to management, our goal is to provide research and insights that will make you more profitable, grow your market share, help you understand your millennial employees, and turn you into an industry leader.As focus on skills increases, companies are adopting new hiring methods.41% of hiring managers plan to hire more freelancers in the next five years.He is the New York Times and Wall Street Journal bestselling author of Promote Yourself: The New Rules For Career Success (St.Martin’s Press) and the #1 international bestselling book, Me 2.0: 4 Steps to Building Your Future (Kaplan Publishing), which combined have been translated into 15 languages.In the “millennial majority workforce,” hard skills reign The most recent Job Openings and Labor Turnover report3 reported 4.8 million job openings in August – the highest level of U. 45% of hiring managers expect to become even more skills-focused in ten years (versus only 11% who expect to become more personality-focused).This is a shift, given research as recent as 2013 found that soft skills were most important, followed by hard skills5.


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